BILLA – Practical learning. Making good use of attendance time.

More time for practice: A digital learning path creates an optimal knowledge base for counter staff and enables more compact, efficient classroom training.

Company profile:

BILLA is one of Austria’s leading food retailers. With a strong focus on freshness, quality, and expert advice, BILLA invests specifically in the training and development of its employees—both at BILLA and BILLA Plus.

Inital situation

In order to use time resources more efficiently and at the same time create a uniform knowledge base, part of the content of the basic training course is to be completed as e-learning. The aim was to ensure that all participants were optimally prepared. The challenge lay in the scope of the project, the time frame, the amount of content, and the coordination of numerous participants on both the customer and clickandlearn sides.

Solution

Together with BILLA, clickandlearn developed a structured, modular e-learning course that is made available to employees via a learning platform. Between May and December 2025, 12 modules were created that serve as a knowledge base for classroom training.

To ensure maximum practical relevance, two clickandlearn colleagues took part in a classroom training course at the Traun training center. In addition, a separate photo shoot was held to authentically depict real work situations at the counter and support the transfer of learning.

Despite the size of the project team, the project ran efficiently and in a structured manner. Clear feedback processes, rapid responses, and a shared understanding of quality ensured consistent design and uniform content.

Result

The e-learning modules create a solid knowledge base, allowing training time to be reduced—with more room for practice, exchange, and consolidation.

What excites us about this project

“We were particularly impressed by how efficiently such a large-scale project could be implemented in such a short time – despite the large number of people involved on both sides. We would especially like to highlight the trusting and well-coordinated cooperation. Despite the large scope and the large number of people involved, the coordination was always clear, constructive, and efficient. The experience gained from previously successful joint projects contributed significantly to the ability to make decisions quickly and develop content in a targeted manner.

Dieses Projekt zeigt für uns sehr schön, wie durch gute Zusammenarbeit, gegenseitiges Vertrauen und einen klaren Fokus auf die Zielgruppe ein hochwertiges digitales Lernerlebnis entsteht– und genau das hat uns an diesem Projekt besonders begeistert.“

customer statement

“As with all previous joint projects, working with clickandlearn on this e-learning project was a pleasant and constructive experience. We were particularly impressed by the high level of flexibility shown by the entire team, which always responded in a solution-oriented and reliable manner, even when faced with short-term requirements. We appreciate the open, trusting communication and the shared understanding of quality and the target audience. Thanks to the professional and dedicated collaboration, we were able to create a digital learning experience that fully met our expectations.“

– Alexandra Fischer, Senior Specialist Learning & Development

BILLA/ REWE Group